Catch Their Attention With Sound!

Sound cards aren't just for birthdays! Sound cards are gaining in popularity with direct mail for a great reason - they catch people's attention. If done properly, they can also lead to a viral opportunity. People receiving the sound card may share the card with others.

Here is a great, very simple design of a sound card direct mail piece used by AARP. Opening the card triggers the sound of people cheering, which is part of the "It's Time to Celebrate" message.

 

Sound Card Direct Mail Piece From AARP

For more examples of sound card mailers, visit our promotional products site!

Important! Changes to USPS Direct Mail Guidelines

The USPS has implemented new guidelines for folded self mailers and for barcodes. Please see the USPS website for additional information

New Regulations for Folded Self-Mailer, implemented January 05, 2013

New Regulations for Intelligent Mail Barcodes, implemented January 27, 2013

Wilson Printing

Every Door Direct Mail Program Simplifies and Lowers Direct Mail Costs

With the abundance of email and online content, and with fewer direct mail pieces being distributed, direct mail marketing is making a comeback and getting more attention.

To help smaller companies with their direct mail marketing, the USPS has implemented a great program called Every Door Direct Mail.

Now you can tell the whole neighborhood what your business has to offer.

With Every Door Direct Mail® service from the U.S. Postal Service®, you can reach the market that matters most to your business: nearby neighborhoods. Postage is as low as 14.5¢ per piece – and you don't even need to know names or street addresses. You simply identify the neighborhoods you want to target, and your printed piece is delivered with the day's mail to every address.

Choose the option that is best for you.

• Every Door Direct Mail – Retail® - Most local businesses choose this service. It's our simplest, most cost-effective option. Every Door Direct Mail – Retail lets you send up to 5,000 mailpieces per day and doesn't require you to purchase a postage permit. What's more, you can take your mailings right to the front counter of the Post Office™ that serves the neighborhoods you want to reach. You can pay for postage with cash, check, or debit card.
• Every Door Direct Mail - This option is designed for businesses that want to send larger mailings. You submit your mailing at a Business Mail Entry Unit (BMEU).

What Every Door Direct Mail brings to your marketing efforts.

• Reaches consumers in their homes. With Every Door Direct Mail, you can saturate an entire neighborhood with your message, and your mailing gets directly into the homes and hands of consumers.
• As much or little space as you need. Every Door Direct Mail offers a flexible range of sizes, making it ideal for anything from a quick sales announcement to an in-depth product story.
• Helps your messages work harder. With Every Door Direct Mail, you can include coupons, menus, event calendars, store maps, and more — all of which can help bring customers to your door.

For more information, call Wilson Printing!

Santa Barbra: 805-964-8875
Ventura and North Los Angeles: 805-501-9919
Pismo Beach: 805-709-1324


.

The Most Amazing Paper Ever! Polyester Paper!

Wilson Printing now carries Polyester Paper! Wet weather, chemicals and tearing don’t mean a thing to this tough paper. Polyester Paper is designed to take plenty of abuse and still look great. Bringing new dimensions like “rugged,” “flexible,” and “durable” to the mix, it makes a broad range of unique applications possible. This paper can even be washed making it ideal for hospitals and managed care facilities!

• Tough and tear resistant
• Water resistant
• Color and high-end black-and-white digital printing
• High opacity and whiteness for excellent brightness and shade
• Competitively priced
• Wide range of thicknesses and sizes (standard and custom)
• Eliminate the need to laminate
• Paper-like and pencil erasable
• Suitable for outdoor usage
• Sanitary

A wealth of application opportunities:

• Menus
• Cookbooks
• Plant tags
• Membership cards
• Signs
• Maps
• Guides
• Manuals
• Posters
• Flyers
• And more!

Give us a call - we can show you examples of polyester paper so you can actually feel how amazing this paper really is!

Wilson Printing - Yes! We can print that!

Wilson Printing - Printer of Choice for Fundraisers

We are very aware of the cost control every company has with their printing needs. This is especially true for non-profits - which is why we are very proud to be the printer of choice for these organizations.

The Transition House
Help-a-Kid No-Ball
Instead of using fund-raising dollars to hold a big party, the Transition House decided to put all of the money towards helping children living in Transition House's emergency shelter. Wilson Printing is proud to be the printer for the fund-raising direct mail pieces for the Transition House.



Women to Women International
Ghana High School Project
This project is to help raise funds for the St. Anne's Secondary School for Girls in Ghana. The school is need of many capital improvements including a covered kitchen, dormitory space and fencing. Wilson Printing is proud to be the printer for the fund-raising brochures for Women to Women.
Please support these great organizations.